The Janesville Area Convention & Visitors Bureau (JACVB) is inviting applicants for its Tourism Marketing Grant.
Donor Name: Janesville Area Convention & Visitors Bureau
State: Wisconsin
Type of Grant: Grant
Deadline: 09/01/2025
Size of the Grant: Not Available
Grant Duration: Grant Duration Not Mentioned
Details:
The Janesville Area Convention & Visitors Bureau, Inc. (JACVB) is an independent non-profit 501 c 6 organization and serves as Janesville’s Destination Marketing Organization. The JACVB established a Tourism Marketing Fund to assist attractions and event organizers with marketing to visitors from outside of Rock County to encourage overnight hotel stays and provide a positive economic impact.
Awards are to be used for approved marketing, promotional materials, and event bidding fees only. This includes advertising, brochures, videos, direct mailings, and social media placed outside of Rock County.
Eligible Projects
Target marketing audiences must be outside of Rock County, Wisconsin. Qualifying projects include but are not limited to:
- Promotion of a special event to potential visitors outside Rock County
- Development of marketing materials (brochures, videos, website design, direct mail, etc.)
- Advertising buys and social media campaigns
- Conference and sporting event bidding fees.
Eligibility Criteria
- Strong preference will be given to non-profit organizations or those with a strong and demonstrated partnership with a non-profit
- The JACVB will not consider requests from the following:
- Organizations that discriminate because of race, color, creed, gender, religion, or national origin
- Political organizations, candidates for political office, or organizations whose primary purpose is to influence legislation
- Building, brick and mortar, and capital campaigns
- Organizations or events that benefit only a few
- Organizations requesting funding for staffing/administrative/operational/supplies purposes.
For more information, visit JACVB.
