The Visitor Center Operations Grant Program supports Sonoma County visitor centers in providing high-quality, consistent visitor services that enhance the visitor experience, strengthen local communities, and promote Sonoma County as a welcoming destination.
Donor Name: Sonoma County Tourism
State: California
County: Sonoma County (CA)
Type of Grant: Grant
Deadline: 04/24/2026
Size of the Grant: Not Available
Grant Duration: 1 Year
Details:
Through this program, eligible visitor centers may receive operational funding to help offset staffing, programming, training, and service-related expenses tied to day-to-day visitor services.
Goals
The Visitor Center Operations Grant Program aims to:
- Ensure consistent, professional visitor services across Sonoma County
- Support staffing and volunteer capacity at Visitor Centers
- Improve visitor experience, accessibility, and inclusivity
- Encourage collaboration and data-sharing between Visitor Centers and Sonoma County Tourism
- Strengthen Visitor Centers as community hubs and trusted visitor resources.
Grant Period
July 1, 2026 – June 30, 2027.
Uses of Funds
Grant funds may be used for expenses directly related to Visitor Center operations, including but not limited to:
- Staffing and payroll related to visitor services
- Volunteer recruitment, training, and support
- Visitor Center supplies and materials
- Printing of visitor-facing collateral
- Technology and software used for visitor services
- Training and professional development
- Accessibility improvements related to visitor experience
Eligibility Criteria
This program is intended for:
- Nonprofit organizations or public agencies that operate an official Visitor Center within Sonoma County
- Organizations that provide in-person visitor services to the public
- Visitor Centers that actively promote Sonoma County experiences, businesses, and communities.
For more information, visit Sonoma County.
