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You are here: Home / Grant Size / $50,000 to $500,000 / Free Bebranding/New Website Opportunity for Small Nonprofits

Free Bebranding/New Website Opportunity for Small Nonprofits

Dated: January 19, 2022

Do you know of or run a nonprofit in need of a rebrand, but doesn’t have the funding? Apply to be the 2022 Give a Brand!

Donor Name: Thinkso

State: All States

County: All Counties

Type of Grant: Grant

Deadline (mm/dd/yyyy): 04/01/2022

Grant Size: more than $50,000

Details:

Thinkso’s team of designers, writers, and strategists will provide your organization with a comprehensive rebrand for free, including:

  • A new visual identity
  • Logo
  • Website
  • Marketing materials

Here’s how it works:

  • Call for Entries: January 4 – April 1, 2022
    • Charities and nonprofits that qualify submit applications by filling out this form.
  • Finalist Presentations: May 16 – 20, 2022
    • Thinkso selects a group of finalists from the application pool. These organizations will be asked to make a presentation to Thinkso so that they can get to know each of them, understand why they need a new brand identity/website, and determine who is the best fit for our resources this year. (They will provide finalists with more details in advance of the presentation so that they can properly prepare.)
  • Give a Brand! Recipient Announced: June 8, 2022
    • Thinkso announces the organization that will receive the free brand makeover—a new brand identity, messaging strategy, website (designed, written, and programmed), and marketing collateral.
  • Brand Raising Day: August 4, 2022
    • After a month of foundational work, the entire Thinkso team will devote a full day to developing new branding and marketing communications for the Give a Brand! recipient. Their goal is to conceptualize, execute, and deliver materials that will give the nonprofit more strength to achieve its mission.

In the days and weeks following the design sprint, they will add some finishing touches, and their sponsors will print and fabricate some of the materials and program the website, with the goal of delivering everything before year’s end.

Funding Information

Valued at more than $50,000—to a small, underfunded nonprofit organization

Eligibility Criteria

  • Be a registered 501(c)(3) “nonprofit” with the US Internal Revenue Service.
  • Have been in operation for a minimum of two years.
  • Demonstrate a commitment to your mission with the intention of longevity and impact.
  • Be truly “in need,” as determined by Thinkso. This means you have no substantial funding or donor base and/or the vast majority of your resources go to realizing your mission or to the recipients of their services  not to cover administrative costs.
  • Grant Thinkso complete design freedom over logo, website, and other collateral.
  • Commit to using and upholding the branding and materials you receive from Thinkso for a minimum of three years.
  • Be present and participate in the design sprint as well as preparatory and follow-up phone or video calls.

For more information, visit Thinkso.

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