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You are here: Home / News / Community Outreach Halted: Theft Devastates Project Coffee Cup’s Mission in Southern California

Community Outreach Halted: Theft Devastates Project Coffee Cup’s Mission in Southern California

Dated: October 6, 2025

A Southern California nonprofit dedicated to supporting the homeless has suffered a major setback after thieves broke into and cleaned out its outreach trailer. Now grappling with the loss of essential supplies, Project Coffee Cup faces an uphill battle to continue its operations in Los Angeles, Long Beach, and Santa Ana.

Key Takeaways

  • Project Coffee Cup, a nonprofit, had its trailer—crucial for outreach—ransacked in Santa Ana.
  • Nearly $10,000 worth of items, like canopies, grills, utensils, and hygiene kits, were stolen.
  • The organization has launched a fundraising campaign to recover from the theft.
  • The loss has led to significant disruption in weekly services for people experiencing homelessness.

The Theft and Its Aftermath

Project Coffee Cup, well-known for providing hot meals, coffee, and clothing to unhoused community members, discovered its locked trailer had been broken into sometime between September 18 and 23. The theft included shady canopies for gathering, tables, a grill, hygiene supplies, and other tools essential to their mobile outreach work.

The total estimated loss is close to $10,000, leaving the nonprofit unable to serve food or offer the welcoming environment they had worked hard to create. Without these resources, both volunteers and people who rely on the services have been left in limbo.

Commitment to Privacy Over Policing

Founder Jacob Baruch stressed that they chose not to file a police report. Many Project Coffee Cup clients are vulnerable individuals—some may be undocumented or escaping domestic abuse. “We want to keep a safe space where people trust us,” Baruch explained, underlining the organization’s commitment to their client’s privacy and dignity.

Building a Home-Like Environment for the Homeless

What sets Project Coffee Cup apart is its steadfast effort to offer not just sustenance, but comfort and community. The group’s deployments often feature shaded seating and a cookout-like atmosphere designed to foster a safe, welcoming environment. Some volunteers are themselves formerly homeless, and many staff balance full-time jobs and family life with this volunteer work.

Baruch started Project Coffee Cup inspired by his family’s experience with addiction and poverty, hoping to pass on the positivity and companionship he saw in his own family, especially his mother’s resilience and generosity in hard times. Since its founding in 2015, the organization has acted as a support system for thousands of unhoused individuals each year.

Community Support and Next Steps

In response to the theft, Project Coffee Cup launched an online fundraising campaign. Donations are being sought to replace stolen materials and secure a safer storage facility so that the organization can resume its vital services. Baruch expresses hope that the community will rally to help bridge the gap and keep operations afloat: “Loving without prejudice” remains their guiding principle.

Despite the setback, Project Coffee Cup vows to persist, and calls on the broader public to join their mission so that, in Baruch’s words, “we see family members. We see sisters, brothers, somebody’s child out there, and we want to encourage them that there is a better quality of life.”

Sources

  • Thieves ransack homeless nonprofit’s trailer in Southern California, CBS News.
  • Thieves ransack homeless nonprofit’s trailer in Santa Ana, CBS News.
  • SoCal homeless nonprofit seeks help to recover from theft, Los Angeles Times.
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